Ian Brown
We invested in Bombiix because we recognised the strength of its PLM offer and the impending EU requirement for Digital Product Passports.
With decades of experience investing in SMEs – from starting at 3i, to opening the Bahrain Development Bank and now co-owning Anticus – I’ve seen the challenges businesses face and the opportunities that come with them. Our role is to be a supportive investor, guiding Lucy in growing Bombiix and in future fundraising.
Sue Page
With experience across manufacturing, financial services, SaaS, e-commerce, and retail, I help Bombiix navigate growth while keeping a close eye on cash flow, performance and strategic alignment.
From the first time I met Lucy, I knew I wanted to work with her – she’s a breath of fresh air and the passion that fills her is infectious. It’s a pleasure to complement her skills in delivering the vision of Bombiix.
Zowaid Rauf
I make sure our software meets your needs, spotting areas for improvement and helping your team streamline and grow.
Having worked in hospitality, manufacturing, supply chain and agriculture, I bring a wealth of experience when it comes in creating digital solutions that tackle real-world challenges.
Neil Weaver
I joined Bombiix after being a customer – it’s hugely refreshing to see a platform that focuses on the needs of product people. After managing many global teams across multiple industries, including pharmaceuticals, FMCG, toiletries and cosmetics, sporting goods and apparel and fashion, I can see real potential in Bombiix, and I’m excited to lead the business and achieve it.
Lucy Blackley
I created Bombiix because I was an exhausted, frustrated Head of Product who knew there had to be a better way to work
My experience is in garment technology, pattern cutting, product development and technical design and I understand the everyday struggles our customers face – the chaotic workflows, confusing email threads and out of date spreadsheets. So I created Bombiix to change all of that.
The concept for Bombiix was born from one product developer’s frustrations with outdated legacy PLMs. So, when we say we get it, we really do. Whether you’re a growing start up or experienced enterprise, our team is with you every step of the way with personalised onboarding and ongoing support. My experience is in garment technology, pattern cutting, product development and technical design and I understand the everyday struggles our customers face – the chaotic workflows, confusing email threads and out of date spreadsheets. So I created Bombiix to change all of that.
Manage your entire product lifecycle, from initial concept and design through to development, manufacturing and bringing it to shelves.
Automate your Digital Product Passports in a way that’s affordable, scalable and removes the need for multiple complex systems.
Unify all your product information with an automated PIM that ensures consistency and accuracy while reducing workload and manual data entry.
Organise, store and access all your digital assets into a single, easy-to-use hub so you can effortlessly find, share and use content whenever you need to.
At Bombiix we don’t prioritise data structures over the day-to-day reality of managing product information. Our PIM software is born from the actual frustrations of E-commerce managers who need to manually update numerous spreadsheets, even though the same data is already in used at other stages within the product development cycle. Our integrated approach also removes the extra cost implications of using a separate PIM and PLM system to manage the same data for different departments.
For more information on what a Product Information Management is, visit our page: What is PIM?
Traditional Product Information Management systems fail product teams due to their often rigid structure that has not been designed to be used as a collaborative tool. They are often very good at storing data, but struggle to keep up with, and support, the fluid and fast-paced way modern product teams actually work.
Here are the main reasons that traditional PIM systems fail product teams:
Most traditional PIM systems are focused on data integrity with little consideration for usability. This results in the need for heavy manual data entry and complex scripting for simple tasks. There is a lot of administrative busywork that users find annoying and tedious. The system simply doesn’t make life much easier.
Traditional PIM systems are not built to account for growth and scaling. Launching a new product or changing an attribute can require significant development work which prevents product teams from implementing quick changes based on market trends.
Due to being treated as an end point for product data rather than a workspace where products are actually built, traditional Product Information Management software solutions do not take communication needs into account. This can result in communications being spread across emails and chat software which can ultimately lead to version control issues born from the inability for the PIM to provide a truly real-time solution.
Traditional PIM Product Information Management software is generally not capable of connecting to other product development systems such as PLM and DAM software. This leads to siloed data that must be uploaded to each system manually or via a custom integration. Due to the fragmented nature of this approach, product teams have to waste time gathering and verifying information that already exists somewhere else within the company.
The siloed nature of traditional PIM software contributes to a much slower time-to-market for every product. There is a need for manual validations, file conversions, and IT-led data migrations. Each of which can be a significant bottleneck in the journey from a product concept to a live listing. This can result in a product being live too late. The best PIM software integrates with multiple systems seamlessly.
All of the above failures are what led our founder Lucy Blackley to think that there had to be a better way to work. They are why Bombiix was born.
By creating a ‘single source of truth’ that can be formatted for any e-commerce platform or sales channel, our PIM platform allows you to reduce the time required to generate product information by more than 50%.
Our PIM software captures all the data needed to get a product to market, which can then be supplemented with other information like marketing copy by the end user.
Every element of our PIM platform is designed around the people using it. It connects directly to our PLM, DAM, and DPPs to create a complete product information profile that can be used by any seller that it is connected to. There is no need for external systems to handle tasks such as importing and exporting data from spreadsheets. Our PIM software does the legwork for you
Rather than forcing you to rely on fragmented systems, such as spreadsheets and emails to house product data. At Bombiix we provide a centralised PIM solution that can house all required product data in one place.
This removes issues related to locating product data such as spending hours looking for a single piece of data across multiple spreadsheets and emails.
Our PIM software is capable of pulling all of the following data pieces together to create a complete set of product information:
Once product data is pulled into our PIM it is then formatted for use with a number of sales channels. This removes the hassle of having to manually reformat product information for each and every sales channel that you want to connect to.
The PIM software is capable of reformatting data to be compatible with:
Rather than relying on the manual uploading and downloading of data between platforms, our PIM software directly connects to our PLM, DAM and DPP software. This allows information to flow freely from one platform to the other, ensuring that all product data is up to date and correct.
It connects directly to sales channels too. This allows the PIM to receive new or updated information from our PLM or DAM, format it for each connected sales channel, and push it to them directly.
There is no need for spreadsheets to be shared across channels or emails to be saved and located whenever a product needs updating.
Sustainability is everpresent through all of our processes. We don’t treat ESG (Environmental, Social, and Governance) data as a “bolted-on” field, it is a core component of our platform’s DNA.
We include specialised features within our platform that automate the collection and sharing of sustainability and traceability data, helping brands meet modern regulatory requirements and consumer demands for transparency.
Our PIM does not just house the technical data of a product. It can also connect with a product’s DPP to make this readily available for sales channels and customers alike.
At Bombiix we provide a fully transparent, all-in-one solution. There are no hidden costs or features behind paywalls. Just a single subscription that gives you access to everything.
Our PIM and DAM modules are included within the PLM subscription as standard. This allows for data flow from “design” (PLM) to “selling” (PIM) to be native and automatic, with no need for a second separate software.
There are zero set up fees with onboarding only taking a few weeks. We use direct chat and live sessions with product experts to get you up and running as quickly as possible.
We replace the slow, rigid onboarding of traditional PLM systems with a speedy implementation process. We understand that every week of delay can be a week of lost revenue. This is facilitated by live walkthroughs and direct chat, throughout the onboarding process, that allow you to get real-time answers to workflow-specific questions as you set up.
Our approach is fully focused on fitting your workflow, rather than the other way around. To do this we provide:
Our tools are designed to feel like an “extra pair of hands” for your team from day one.
Our PIM software is part of an integration-friendly ecosystem that focuses on allowing data to flow effortlessly between design, manufacturing, and sales.
In order to do this, our platform has robust API capabilities that are beneficial in a number of ways.
You can connect our PLM directly with your existing ERP for end-to-end data flow. This removes the need for heavy, consulting-intensive middleware. It supports native CAD & Design Integration through direct CAD uploads, and Adobe Illustrator Integration. This allows designers to stay in their creative tools without wasting time in a database.
Due to its connection to global marketplaces (Shopify, WooCommerce,etc.), our PIM software is able to distribute enriched product information directly. Any marketing copy and technical data that is approved in the PIM is exactly what will be seen by customers.
As product people, we know that your data is your most valuable asset. That’s why we use the following specific security, ownership, and compliance standards:
To ensure data is protected by the same physical and network security standards used by global financial institutions, we leverage the robust infrastructure of Amazon Web Services (AWS). This includes:
Unlike some legacy systems that make it difficult to “exit” with your data, at Bombiix we maintain a transparent data ownership policy.
We designed our platform to help brands navigate increasingly complex global regulations. It’s not just for simple storage, it’s for active compliance management. We align with the following global compliance standards:
We also secure the “external” part of the workflow:
Still have questions about Bombiix or PIM? We’ve answered a few
Switching to PLM brought big changes, but our team embraced it because Bombiix provided solutions that fit our processes - and most importantly, they wanted to use it.
The unexpected element I've experienced using Bombiix is my own personal pre-knowledge of PLM systems and how they can be quite restrictive. Bombiix shows that you can have a PLM that is adaptable and flexible.
Bombiix has been a game-changer for Fimex, it just works with us. In a fast-paced environment where things can get hectic, Bombiix is always there, and a reliable single source of truth for our business.
Bombiix feels fresh, modern and intuitive. Unlike outdated, complex PLMs, it is built by people who understand product teams. It is easy to use, highly efficient and helps us get the job done.
Bombiix makes managing multiple clients and suppliers far simpler. It is the first system we have found that combines everything we need with genuine ease of use. The team understands our industry, responds quickly, and adapts the platform to how we work.
Working with Bombiix has been highly positive. Their collaborative team understood our needs, challenged our thinking and delivered meaningful solutions. The platform now gives us greater visibility, consistency and confidence in our decisions.
Contact us to learn more about our products and features or anything else. Let’s transform your product data together!
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Today, Bombiix empowers product teams with cutting-edge, affordable technology that simplifies processes, reduces admin, and enables smarter, more ethical decisions.
